What Is Final Expense Insurance?

At Generational Wealth Group, we specialize in helping independent insurance agents break free from the 9 to 5 by selling final expense insurance on their own terms. When you work for Generational Wealth Group, the sky is truly limitless — we offer uncapped insurance, amazing benefits, and luxurious incentives such as exotic trips; previous locations have included Germany, Hawaii, Dominican Republic, and Scotland. But what exactly is final expense insurance and why is it essential to securing families’ futures? In this blog post, we explain the in’s and out’s of final expense insurance, and why selling this valuable resource to seniors is a worthwhile cause.


Final expense insurance is a vital, yet often overlooked, protection for seniors. Sometimes referred to as “burial insurance,” “funeral insurance,” “simplified issue whole life insurance,” or “modified whole life insurance,” final expense insurance ensures that a senior’s beneficiaries will have the money they need to cover the cost of death and funeral arrangements after their loved one’s passing. These expenses may include a memorial service, embalming and a casket, or cremation. In America, the average adult funeral costs nearly $10,000, forcing many families to go into debt during an already difficult time. With final expense insurance, families can rest easy knowing that they won’t have to sacrifice their finances for giving their loved ones the funeral that they deserve. 

Final expense insurance typically has much smaller premiums than regular life insurance, making it an affordable option for people whose age and/or health making being able to cover the cost of regular whole life insurance impossible. Buying final expense insurance does not require a medical exam, so even those with the most serious conditions are eligible. In addition, final expense insurance is permanent, meaning that as long as the policy owner covers the cost of the premiums, their heirs will get the benefit they want they want them to have, no matter when they die. While final expense insurance may not cover everything for the policy holder’s beneficiaries, such as paying off a mortgage, it will at least help them to pay the bills while they’re grieving.

Why Sell Final Expense Insurance?

Apart from changing seniors’ and their loved ones’ lives for the better, final expense insurance is also a great market to get into, as business is booming. The number of American ages 65 and older is projected to more than double from 46 million in 2020 to more than 98 million by 2060, making their share of the total population in America rise from 15% to nearly a quarter. Working in health insurance sales for the senior market can be a lucrative, entrepreneurial way to make a living while enjoying a lifestyle you never thought possible. At Generational Wealth Group, we know all about how generational marketing for Baby Boomers works, so we can help you target this financially secure population in the most effective ways possible.

Why Work With Generational Wealth Group?

When you sell whole life insurance with Generational Wealth Group, you get to enjoy all the benefits of working as an independent insurance agent and then some. You get to set your own hours and how much or how little you want to work, and get to enjoy daily pay and even residual income. You can literally earn money while you sleep! We provide all of our insurance agents with comprehensive, high-quality training and support from day one, so that even if you have no prior insurance experience, you can make the most out of your lucrative new career. We only require that you are coachable, positive, and have the entrepreneurial spirit that is at the heart of our mission.

Interested in getting started? Check out our careers page to learn more then fill our easy application at the bottom of the page. We look forward to helping you make your dream career a reality!